GREEN BAY – The city of Green Bay has been awarded $916,000 in federal funding through the U.S. Department of Transportation’s Safe Streets and Roads for All (SS4A) initiative.

“This grant will support the creation of a comprehensive safety action plan (CSAP) aimed at making roads safer and reducing serious injury and fatal crashes across the city,” a release from the city stated.

“Here in Green Bay, we’re excited to put these dollars to work to develop a comprehensive plan with real goals and tangible projects that will enhance road safety and improve accessibility for pedestrians and cyclists,” said Green Bay Mayor Eric Genrich

“Green Bay’s CSAP will align with the city’s vision zero goals, with a target of reducing fatal and serious injuries by 25% by 2030, 50% by 2035, 75% by 2040 and achieving zero fatalities and serious injuries by 2045. The plan will adopt a holistic Safe System Approach, addressing key areas such as safe speeds, safer roads, safer vehicles, and improved post-crash care,” the release added.

The grant also funds several innovative supplemental planning activities to ensure the CSAP is comprehensive and effective, including a city-wide analysis using proactive risk assessment methods to identify potential high-risk areas before crashes occur; evaluating city-wide street lighting to identify areas in need of improvement, particularly in underserved neighborhoods; studying potential locations for bike-share facilities and assessing connectivity needs for safer bike routes; evaluating high-pedestrian and bicycle activity areas to assess the feasibility of safety improvements; and developing a city-wide speed management plan to address speeding concerns, including the use of real-time speed monitoring systems.

The city will also implement the following demonstration activities to test potential safety solutions and gather public feedback:

Traffic Calming Demonstrations: Temporary installations such as bump-outs, protected bike lanes and lane reductions will be piloted to reduce speeds and improve safety in high-risk corridors.

Real-Time Speed Monitoring: Piloting speed monitoring devices that communicate real-time data to law enforcement, allowing for targeted speed enforcement in areas with high incidents of speeding.

Public Engagement Through Enforcement and Education: Targeted law enforcement and public education campaigns will be implemented to raise awareness about road safety and reinforce safer road user behavior.

“These planning and demonstration activities are key to ensuring that our safety action plan is rooted in real-world testing, problem-solving and community engagement,” added Genrich. “We are taking a comprehensive, data-driven approach to make our streets safer, and we will involve residents at every step of the process.”

The comprehensive plan will be completed by Dec. 31, 2027.